When the Big Four invest money, time and effort into a project, you pay attention. Last fall, Honda, Kawasaki, Suzuki...
There’s something innately sexy about a motorcycle brand quietly going about their business when the business in question is punting...
Energica has never been the quintessential motorcycle brand – nor, would I argue, should they be. Currently, that stereotype belongs to anybody featuring fossil fuel scoots with regular recalls, rollercoaster sales figures and dubious dealership dates for new bikes, thanks to the ongoing delays associated with semiconductor chips, supply shortage,...
Electric bike builder CAKE has been a busy bee lately. From their continued trudges to the podium in acceptance of multiple...
Along with Aprilia’s new uber-sporty offering (debuted as the RS 660 Extrema), the Italian marque has also decided to dabble...
Well. That lunge into sustainability Suzuki made after leaving MotoGP was a big one, wasn’t it? Practically a split, if you ask me. The big announcement was made at the the Indonesia Motorcycle Show 2022 (IMOS 2022), where Suzuki’s newest ICE machine – the new V-Strom SX 250 – was...
Before I tell my gas story, I want to clarify that this article is not about my flatulence. My entire...
Back when we last coevered Lightning Motorcycles, we were fixated on their newest machine to challenged the electric land speed...
Since Energica Motor Company signed off from being MotoE’s supplier and pulled an about-face into the world of tech-happy partnerships, riders worldwide have wondered what the brand’s plans are for their bike range. Will Energica ditch motorcycles altogether? Will they spinoff their bikes from everything else they’re up to, or...
When we first covered the unique electric off-roading machines that are Volcon’s Grunt and Runt, the brand was celebrating their...
What makes a motorcycle brand successful? Is it their bangin’ lineup of two-wheeled beauties, or perhaps the employees’ unbeatable smiles...
What would be your machine of choice if you were part of a police force? Would you choose a range-happy FLHP Police Road King – perhaps a stylin’ Sportster Iron 883? Zero Motorcycles is betting there’s room for an emission-free scoot int he ranks – which is likely why we...
What do you get when you mash together graffiti, electric motorcycles, and artists? One bespoke, loud bike – and the...
Backcountry Discovery Routes has partnered up with Zero Motorcycles to raise awareness of their EV charging stations – and now...
Electric motorcycle brand Zero Motorcycles has just partnered up with nonprofit organization Backcountry Discovery Routes (BDR) to make adventure time for EVs all the easier. According to BDR’s press release, the collaboration is partially to raise awareness that, yes, BDR already has EV-charging ports stationed at many of our good...
Energica’s adventure-oroiented Experia model has been turning so many heads that their Sales Director (Giacomo Leone) has confessed it certainly...
What do you do when you have an incubating electric machine? Take the time to make sure she’s everything you...
After a few years of anticipation, electric motorcycle brand Damon Motors has just announced they’ll be at this year’s EICMA! According to Damon’s press release, the machine on display for the masses will be Damon’s most recent bike build, the Hyperfighter Colossus, which carries ‘the world’s first monocoque constructed, all-electric, multi-variant...
A 51-year-old Ralph Lauren polo model and one of the world’s most successful black models of all time will soon...
Well, we certainly didn’t have long to wait, did we. On the first day of INTERMOT (the International Motorcycle, Scooter...
Back in September, we interviewed Amber Spencer, Damon Motorcycles’ VP of Worldwide Marketing, on anything from personal experiences with a bike, to changes within the company and what’s next for the future of the brand. Now, a recent press release has listed a new record for the Vancouver-based marque; pre-order backlogs...
Back in August of this year, we covered two new electric machines poised to break into the EV Industry. They...
Electric motorcycles may be the new black in today’s motorcycling industry, but we’ve just found a guy that is doing...
In today’s industry, we see a lot of business deals conducted – both on and under the table. From the merging of multiple brands (Energica and Ideanomics) in the pursuit of a cleaner future, to the flat-out acquiring of smaller brands to beef up the big picture (Brembo’s recent activities...
It wasn’t that long ago that Harley-Davidson released news of their Hardwire Strategy, initiated to “enhance the desirability of our...
If there’s one busy bike brand I’ve been keeping an eye on, it’s Energica. From the creation of “the world’s...
Back in Q4 of 2021, Harley-Davidson released that they had plans on going public with their new electric motorcycle brand, LiveWire™. Now, trading is off to a stinkin’ good start – and that includes the cherry LiveWire™ has popped in being the first publicly traded EV motorcycle company in the...
Australian company Benzina Zero has finally launched their electric scooter range for sale after almost five years of development. The...
Remember when Honda had everyone’s jaws dropped in a big announcement stating that they had 10 electric bikes in the...
Remember that new electrification strategy that Honda just released, involving a total of 10 electric bikes to be debuted by 2025 in multiple global markets? Well, the strategy is barely out of the conference room before we’re told that the marque is also considering taking her new pet public…but what...
Honda’s just pulled the covers on a big plan for electrification – and apparently, we’re looking at a 2025 goal...
Following on the heels of the first electric ADV debut from Energica, comes a machine from the Zero Motorcycles lab...
The electric land speed record is no joke. With Max Biaggi taking his Voxan Wattman to ‘a new two-way-average top speed record of 283.182mph/455.737kph (via RRW),’ new contenders are rising from the lower echelons to attempt to nab a new level of speed – and up there with the rest...
Energica’s sales figures have been on the rise with a list of impressive expansion efforts – and everything is coming...
Super Soco’s just shown off two more pretty zero-emission bikes for the carbon-neutral community – and judging by the smart...
In a move that blindsided our entire industry, Kawasaki has just debuted a pair of late-stage hybrid and electric prototypes in a demonstration that had even factory insiders shocked. Revealed at Japan’s Suzuka 8-Hour Race, the ‘HEV’ and ‘EV’ models are a big step forward into Kawi’s goal to have...
Back in March of this year, we covered electric startup brand Maeving, who had not only succeeded in selling out...
It’s the 2022 Regeneron International Science and Engineering Fair. A boy has entered a machine into the fair that, upon...
America’s got a new zero-emission scoot on the electric market – and based on the statistics, we’re getting a very neat unit to slot itself right in between the industry’s lower-cc electric category and higher-cc sparky machines like that of LiveWire and Zero Motorcycles. Electrek states that the Ryvid team...
Back at EICMA in late 2021, Kawasaki’s CEO – Hiroshi Ito – told us that the Japanese motorcycle manufacturer would...









































