If you find yourself dawdling about in Milwaukee, Wisconsin, it’ll be worth it to open up your GPS of choice...
Amidst a rising spike in living costs comes a plea to keep motorcycles affordable – and given the recent ballooning...
All over the good world, Ducatisti are donning their big boy pants, wiping down trusty leathers of choice and prepping for the main feature of this year’s back-pocket splurges: The 2023 Ducati Island Experience. From April 14-16, Team Red enthusiasts both old and young, experienced and green, will come together...
On top of shaving down their net-zero goals and debuting a handful of electric machines for our industry, Japanese multi-conglomerate...
EICMA 2022’s come to a close, the season’s rounding up into 2023….you know what’s next? AIMExpo. Based on what we’re...
To say Polaris has a lot of fingers in a lot of pots is the understatement of the year – and we’re not even talking about their motorcycle segment. On top of their partnership with Zero Motorcycles to develop electric machines for the Powersports Industry (making the list for “World’s...
In early November, PIERER Mobility AG announced they would be moving to acquire a 25.1% stake in MV Agusta’s equity. ...
When the Big Four invest money, time and effort into a project, you pay attention. Last fall, Honda, Kawasaki, Suzuki...
Well, that went swimmingly. Apparently, 2022’s iteration of the largest motorcycle show in the world was a raging success – and no wonder. Given the lineup of marques, influencers and diverse ranges of advancing technology, it was only natural that the build-up of anticipation would give big attendance numbers. With...
When KTM became CFMoto’s new Supplier for the UK and Ireland, the symbiotic collaboration was set in place to reinforce...
Harley-Davidson’s been a busy little bee as of late. From electric brand LiveWire going public, to the promotion of their...
What makes a motorcycle brand successful? Is it their bangin’ lineup of two-wheeled beauties, or perhaps the employees’ unbeatable smiles as customers check out their future machines? Both (and more) add to the fire, I’m sure, but I’ll wager the REAL money is had by getting the lineups out there...
A big hash-out was just had to brainstorm on the future potential of the motorcycle industry in the EU –...
Bikers, beware; if you live in the UK area (or are visiting), the new highway code has relaxed requirements for the...
Well. This is certainly a turn of events – a complete 180, in fact. With the rise of living costs and urban population inflation worldwide, certain motorcycle markets are larger than others – and while the Eastern Hemisphere might boast the biggest contribution to the two-wheeled industry, it’s the third-largest...
It looks like more expensive houses and cars mean better chances of versatility in the motorcycle market – and a...
You know those ‘catfishing’ ads that show off svelte, perfectly-fitting, leather-looking jackets with seemingly pristine safety certification ratings – and...
France’s government has just repealed plans for compulsory periodic technical inspections (PTI’s) – and to say the motorcycle community is relieved is a bit of an understatement. But first, a bit of background. Back in Q2 of 2021, RideApart tells us that a decree for mandatory motorcycle inspections was being...
RevZilla’s team of planners and presenters made “the Alternative Sturgis Rally” aka The GET ON! Adventure Fest Sturgis Rally, aka...
After traveling 1522 miles (2455 km) from Alberta to the RawHyde Zakar facility in the Mojave Desert, I was beyond...
Indian Motorcycles hosted a Scout Rogue Crew House party at the Vans Headquarters in Costa Mesa, CA—and the party was jam-packed with fun. Indian Motorcycles really went all out for this event. There was an ice cream booth, In-N-Out burgers (yay for California), an axe-throwing cage, a custom screen print...
At first glance, reviewing motorcycles and riding gear for a living may seem like a bit of a dream job....
Just give a quick search on any search engine for motorcycle helmet communicators, and you’re likely to see Cardo listed...
With electric vehicles fast becoming the new way to commute for new-gen rider, the UK has announced plans to create 300,000 public electric vehicle charging points by 2030 – and while we knew they weren’t going to be cheap, the £1.6 billion being invested in the country’s ‘EV Infrastructure Strategy...
With today being the residual economy of the past few years, we have another repercussion for the archives – and...
The Distinguished Gentleman’s Ride, together with Movember and global partner Triumph, is getting ready for the ride of the year...
Following the resolution of the Tariff Dispute between the US and the EU comes an equally important (and juicy) trade deal between the US and the UK – and the pledge will protect both parties from ‘China’s unfair trade practises.’ Let’s get into it. The report from Business Times states...
It is with heavy hearts that we announce the passing of Honda’s first Japanese World GP Champion, Kunimitsu “Kuni” Takahashi,...
Of all the machines motoring about the good earth, there’s something special about units that have been tweaked specifically for...
In July 2021 I attended the inaugural Revzilla GET ON! Adventure Fest bike rally in Sturgis and loved it! Being that it was their first attempt at organizing an adventure rally, I was surprised how well things went overall. There were plenty of good trails to explore, along with a...
After a tumultuous year or three, Norton Motorcycles will be getting the perk of a fresh face on the board...
Our favorite Canadian three-wheeled machine manufacturer has brought a bevy of ambassadors onto the team to support riders from every...
Following the chaos of COVID lockdowns (constipated supply shortages and off-and-on labor disruptions being just a few of the ticks on that particular docket), comes some much-needed advice from the previous Head of Global Dealer Training for Harley-Davidson – and gauging by her experience in ‘operationalization of customer experience for...
Well, somebody’s finally picked up Dainese after Investcorp put it on the chop block for an estimated $848 million –...
We’ve just had word that, for the third consecutive year in a row, the fastest road race in the world...
Yamaha’s Racing Heritage Club (YRHC) has officially announced their 2022 schedule in lieu of the upcoming inaugural year – and to complement the reveal, Yamaha Motor Europe has also outlined their plans for the project in 2022 at the Lyon Motor Show, France. If you’re not familiar with the circa-2021...
MotoGP rider Pecco Bagnaia – a graduate of Rossi’s VR46 Riding Academy and an up-and-coming Italian star in his own...
It seems that Gard Hollinger and Keanu Reeves have been peeking into future plans for their brand – and with...
A New VP for AMA Supercross! Yesterday, Feld Entertainment, Inc. announced their new Vice President in a press release. Dave Prater, a pivotal contribution to the company, has shown his prowess in the Powersports sector – so much so, that he has been chosen to become the Vice President for...
Well. That was a close call. When we received news of the Chinese power crisis back in Q4 of 2021,...