As my fellow motorcyclists up north start winterizing their motorcycles for storage, here in Southern California, it’s a chilly 64°F...
You know those ‘catfishing’ ads that show off svelte, perfectly-fitting, leather-looking jackets with seemingly pristine safety certification ratings – and...
In the vast, evolving market that supplies the Electric Personal Vehicles (EPV) industry, one pioneer’s legacy reigns supreme. That pioneer is Nikolai Tesla, and we hear his namesake has stirred up a bit of controversy with a recent handshake or two. According to Tesla’s website, a Tesla Supercharger station can juice...
Suzuki to reserve electric power for small-displacement commuters (~125cc) The first electric plug-in two-wheeler is on track for a 2024...
After traveling 1522 miles (2455 km) from Alberta to the RawHyde Zakar facility in the Mojave Desert, I was beyond...
If you find yourself dawdling about in Milwaukee, Wisconsin, it’ll be worth it to open up your GPS of choice and scoot over to Harley-Davidson’s museum; we hear they have 12 days of holiday fun, the first of which starts today! The two floors of exhibits, 20-acre, park-like campus, one-of-a-kind...
I’ve just had THE best start to my Tuesday, and it ain’t the tacos that’s got my dopamine running full-throttle. ...
Today, we have quite a mash of things going on about our good industry: In fine form and right on...
It looks like more expensive houses and cars mean better chances of versatility in the motorcycle market – and a recent global survey by the Financial Times suggests this is a fast-growing global issue, following the lockdowns of 2020-to-present-day. The UK in particular is expecting a boom in motorcycle sales...
In today’s market, it pays to be eco-conscious… literally. More than ever before, investors are drawn to companies on top...
World-Class Safety Apparel Meets Top-Notch Rider Education On top of being on the sale block by parent company InvestCorp, Dainese...
Following the chaos of COVID lockdowns (constipated supply shortages and off-and-on labor disruptions being just a few of the ticks on that particular docket), comes some much-needed advice from the previous Head of Global Dealer Training for Harley-Davidson – and gauging by her experience in ‘operationalization of customer experience for...
We’ve just had word that Switzerland might finally remove the country’s ban on petrol motorsports – and if the revision...
Being flown all over the place to ride some of the world’s most beautiful motorcycles may seem like the stuff...
The European Motorcycle Industry Association (translated to to “ACEM”) has taken the fun out of pipe tinkering in the EU. The end result? Say goodbye to removing that baffle / silencer / dB-killer, because you can’t take ‘er out anymore. The guidelines – created with “key aftermarket exhaust industry players”...
Edgar Heinrich, BMW Motorrad’s Design Director, is stepping down to make way for the mind that conceptualized the looks of...
A month ago, we covered Yamaha’s intentions to build with CFMoto for China’s markets. The joint venture was christened the...
Our favorite Bavarian bike manufacturers are planning for a fully electric future for 2030 – and with over a million of their electric bikes sold to date, it appears that BMW Motorrad’s plans for an aggressive shift to full electrification are well-matched by the current demand for their machines. Source:...
A New VP for AMA Supercross! Yesterday, Feld Entertainment, Inc. announced their new Vice President in a press release. Dave...
A bunch of county councils have decided that the UK’s next Ultra-Low Emissions Zone (ULEZ) phase is poppycock – and...
All over the good world, Ducatisti are donning their big boy pants, wiping down trusty leathers of choice and prepping for the main feature of this year’s back-pocket splurges: The 2023 Ducati Island Experience. From April 14-16, Team Red enthusiasts both old and young, experienced and green, will come together...
The guys that distribute Forcite and Dainese gear – that bought and absorbed Kuryakyn and sponsored Chix on 66 –...
Remember when KTM bought a 25.1% stake (capital increase) in Italian motorcycle marque MV Agusta, back in Q4 of 2022?...
We have finally reached the point in the year where manufacturers from all over the world are submitting, registering and filing papers that give us an idea of what’s coming down the pipeline. Included in the bevy of bike peeks is the following news list: EPA filings suggest that Kawasaki...
An EV industry veteran with over 25 years of experience on the job has just been hired to take on...
Back in late 2022, PIERER Mobiolity Group – PMG, KTM’s parent company – bought a 25.1% stake in MV Agusta,...
Here at wBW, we strive to bring the very best of carefully-curated content to your day. We also love reading what you write us – and sometimes, we end up chasing a particular topic down a rabbit hole in commemoration of a really good question. Today, that really good question comes...
“Third time’s the charm” was the case last week when I attended RevZilla’s GET ON! Adventure Fest Sturgis! Is it...
Well, somebody’s finally picked up Dainese after Investcorp put it on the chop block for an estimated $848 million –...
Deep in the wild world of motor/autosports lies a very prestigious, very solid tradition founded on investing in, appreciating and thriving off of the cages and rockets we use as transport on the daily. She’s big and back for 2023, ladies and gentlemen, meet the all-new U.S. Bull Market List. ...
This week, we have a rather special lineup for your perusal: We were able to get a hold of Damon’s...
This week, we’ve been looking at a bit of movement in KTM’s corner, as well as the stock market…specifically, how...
At this point, the Powersports industry is split into a multi-way tug for green fuel options; investing in synthetic blends, the hydrogen hype, or electric energy might be all well and good for the moment… but what if there isn’t enough time to transition? The above argument was brought up...
There’s been quite a bit of movement in multiple corners of our good industry this week. Here’s what’s been going...
What makes a motorcycle brand successful? Is it their bangin’ lineup of two-wheeled beauties, or perhaps the employees’ unbeatable smiles...
Former MotoGP racer has acquired Ohvale USA together with partners Matt Dill & John Louch Goals moving forward include eventual expansion nationwide Additional efforts will be actioned to support racers of all ages and skill levels via “Camp 21” A former MotoGP racer by the name of John Hopkins has...
The Powersports industry may have her fair share of headaches, but I’ll admit this one is brand new to me. ...
Watch out, Harley – Zero Motorcycles has signed on with Hero Motocorp in the optimizing of bike markets… only these...
Well. This is certainly a turn of events – a complete 180, in fact. With the rise of living costs and urban population inflation worldwide, certain motorcycle markets are larger than others – and while the Eastern Hemisphere might boast the biggest contribution to the two-wheeled industry, it’s the third-largest...
Unfortunately, the governing bodies of Europe have decided not to act on advice from the National Motorcyclists Council (NMC) to...