In today’s market, it pays to be eco-conscious… literally. More than ever before, investors are drawn to companies on top...
Bit by bit, Yamaha is creeping closer to our industry’s global voice for smart mobility – today, in particular, considering...
Jim’s Favorite New Things From AimExpo Las Vegas 2023! Las Vegas, flashy new motorcycles, and thousands of untested, unseen, enticing motorcycle farkles showcased by industry experts, social media influencers, and Dakar Rally racers! That describes what AimExpo 2023 was in a nutshell. Put another way– it’s paradise for a motorcycle...
To say Polaris has a lot of fingers in a lot of pots is the understatement of the year –...
Before the new year could begin, Indian Motorcycle was here to tease a shoulder at their new 2024 models and...
Right alongside the remainder of brand-related Q4 sales figures comes new evidence suggesting that 2023’s riders will be dealing with a further spike in bike thefts. If you’ve got a worn lock system, now might be time for an upgrade. A recent conference at the National Motorcycle Museum was presented with...
In July 2021 I attended the inaugural Revzilla GET ON! Adventure Fest bike rally in Sturgis and loved it! Being...
PIERER Mobility will move partial production/certain R&D activities to China (CFMOTO) and India (Bajaj Auto) “Individual mid-range models” (no bicycles)...
The National Motorcyclists Council (NMC) and the Motorcycle Industry Association (MCIA) have been stewing on the admittedly fast about-face that is today’s decarbonization (emission-free) strategy – and, in a recent approach to Parliament, both parties posited merging the demands/stats of the industry, government, and users to create a more seamless chug toward a...
KTM’s CEO, Stefan Pierer, is not a very big fan of electrification when it comes to bikes on the track....
A hefty congrats to MotoAmerica, whose Roadracing World Action Fund secured some serious coin in the name of safety! With...
In the vast, evolving market that supplies the Electric Personal Vehicles (EPV) industry, one pioneer’s legacy reigns supreme. That pioneer is Nikolai Tesla, and we hear his namesake has stirred up a bit of controversy with a recent handshake or two. According to Tesla’s website, a Tesla Supercharger station can juice...
At this point, the Powersports industry is split into a multi-way tug for green fuel options; investing in synthetic blends,...
Predictions from Experts in the Powersports Industry: Getting Over The COVID Hump This year has been a wonky one. From...
Yamaha USA’s got a new CEO! America, meet Mike Chrzanowski – founding member of Yamaha’s Global Manufacturing Committee and vice chairman of Global Executive Transformation for Manufacturing According to the report from MPN, Mike Chrzanowski succeeds Kazuhiro Kuwata, who has served as president of YMUS since 2018. Having begun his...
A New VP for AMA Supercross! Yesterday, Feld Entertainment, Inc. announced their new Vice President in a press release. Dave...
EICMA 2022’s come to a close, the season’s rounding up into 2023….you know what’s next? AIMExpo. Based on what we’re...
The Motorcycle Industry Association (MCIA) has just taken its opinions on motorcycle safety and shoved them to the forefront of the National Road Safety Conference (NRSC)’s topic lineup. The argument? That L-category vehicles (2/3/4-wheeled vehicles such as motorcycles, mopeds, quads, and minicars) are being “disregarded” due to the outdated safety...
Well. This is certainly a turn of events – a complete 180, in fact. With the rise of living costs...
Well, somebody’s finally picked up Dainese after Investcorp put it on the chop block for an estimated $848 million –...
On February 12th and 13th, St. Louis will be hosting their 7th annual Cycle Showcase STL – and we’re told that there will be a delicious array of custom bikes from all over the world, in the celebration of motorcycle art and history. The report from RiverBender states that the...
PIERER Mobility to focus on motorcycle brands KTM, GASGAS, Husqvarna, and MV Agusta New strategies include divesting from “the non-e-bicycle...
Our favorite Bavarian bike manufacturers are planning for a fully electric future for 2030 – and with over a million...
When I first opened my inbox to find an e-invitation from Royal Enfield, I was both intrigued and impressed; here was a brand willing to cover flights, travel, room, and board so we could get to an event with the following description: “Everything’s bigger in Texas, and our next launch...
You know those ‘catfishing’ ads that show off svelte, perfectly-fitting, leather-looking jackets with seemingly pristine safety certification ratings – and...
We currently know Bosch to be the one making partnerships with the likes of KTM (H2 SX Embedded Blind Spot...
France’s government has just repealed plans for compulsory periodic technical inspections (PTI’s) – and to say the motorcycle community is relieved is a bit of an understatement. But first, a bit of background. Back in Q2 of 2021, RideApart tells us that a decree for mandatory motorcycle inspections was being...
World-Class Safety Apparel Meets Top-Notch Rider Education On top of being on the sale block by parent company InvestCorp, Dainese...
As my fellow motorcyclists up north start winterizing their motorcycles for storage, here in Southern California, it’s a chilly 64°F...
Suzuki to reserve electric power for small-displacement commuters (~125cc) The first electric plug-in two-wheeler is on track for a 2024 debut Bigger EV power isn’t an option for Suzuki unless “there’s a breakthrough in the technology” or “something changes the situation drastically in the future” Suzuki’s bow out of MotoGP...
On top of shaving down their net-zero goals and debuting a handful of electric machines for our industry, Japanese multi-conglomerate...
Europe may have a rep from nearly every major motorcycle industry organization begging for an extension on the 2035 fossil...
Following the chaos of COVID lockdowns (constipated supply shortages and off-and-on labor disruptions being just a few of the ticks on that particular docket), comes some much-needed advice from the previous Head of Global Dealer Training for Harley-Davidson – and gauging by her experience in ‘operationalization of customer experience for...
Our Current Status in the Trudge Toward Less Greenhouse, More Green A handful of big names have assessed our current...
It seems that Gard Hollinger and Keanu Reeves have been peeking into future plans for their brand – and with...
The Distinguished Gentleman’s Ride, together with Movember and global partner Triumph, is getting ready for the ride of the year – and they’re calling on you to make this the best year yet. On Sunday May 22nd, the organization will call for riders from all walks of life to support...
It is with heavy hearts that we announce the passing of Honda’s first Japanese World GP Champion, Kunimitsu “Kuni” Takahashi,...
Hero / Harley-Davidson X440’s price is out, booting below the belt at a cunning 2.29 lakh (roughly $2800 USD). This...
The Chinese Zodiac may have given us the Year of the Ox for 2021, but MCN thinks it should be rebranded as the Year of the British bike – and no wonder. With bigwigs like Norton, Triumph, Royal Enfield, BSA, and others bouncing back for the second millennium’s new decade,...
Here at wBW, we cater to all kinds of craft; whether it be the latest lovingly tinkered – and turbo’ed...