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harley davidson


A big announcement came from LiveWire today that has given Harley-Davidson a second shot at the EV motorcycle crown – introducing the LiveWire One. Earlier this year, Harley-Davidson announced the LiveWire brand to help give the electric models a chance among ‘non-HD’ folks. It also gives future EV models made by Harley-Davidson a chance, without …

Someone just slipped out the name of Harley Davidson’s new Electric Motorcycle – and we’re not mad at it.  Meet Harley Davidson’s new LiveWire motorcycle: The LiveWire One.  According to MCN, the information came via a Vehicle Identification Number (VIN) file that Harley-Davidson submitted to the U.S. National Highway Traffic Safety Association (NHTSA).  The files …

When Harley Davidson’s Pan America was first previewed (if you’re going to do an advert properly, you hire Aquaman/Jason Momoa to do the job), the bike’s unique aesthetic and left-field attendance to the adventure bike community and left many with raised eyebrows. It revealed an entirely new side to Harley Davidson, and the versatile capability …

Harley-Davidson has just avoided a crushing 56% tariff on importing bikes into the EU – and to say they’re relieved is an understatement.  The Milwaukee-based company has operated for a while with BOI-regulatory credentials, supplying EU markets at 6% tariff rates. They experienced a slight (understatement) bump during the Trump presidency, during which the EU …

Sources from the Cord & Kruse Classic auction house in Midland, Texas claim to have one of the world’s most iconic bikes for sale – the Captain America Harley-Davidson from the 1969 classic film “Easy Rider”.  This piece of American motorcycle history comes from the estate of Gordon R. Granger. According to an American Motorcycle …

Today, Harley-Davidson has announced its plans to dive headfirst into the EV market with the launch of the all-electric LiveWire brand. Harley-Davidson initially launched the LiveWire model in 2019 and with great success, the American brand has now created an electrically focused brand using the name of the US’s number one selling electric motorcycle – …

Indian Motorcycle has just announced they will have three teams running the Indian Challenger at 2021 bagger racing events. The three privately-backed teams include Mission® Foods S&S® Indian Challenger, Roland Sands Design® (RSD), and Saddlemen. Saddleman is new to Indian Challenger while the other two teams both have podium finishes.  “Despite numerous naysayers and doubters …

We Gonna Bike Down to Elecrta Avenue To celebrate the upcoming ‘Icons Collection’, Harley-Davidson has decided to run a very limited-edition production of this very special Electra Glide, called the ‘Revival’. H-D bikes usually take one of two lanes: black, bad-ass, and loud, or classic and timeless. You can’t go wrong either way, but for …

On Tuesday, Harley-Davison was happy to report a nine percent gain in sales in the first quarter of 2021. This was the first sign of success from HD’s Hardwire strategy coming together after it was announced by Jochen Zeitz, Harley-Davidson CEO. The strategy was to combat the American brand’s struggle as of late and a …

Another Certified Pre-Owned Program; Murica’ Edition In November of last year, Triumph rolled out their new ‘Certified Pre-Owned’ motorcycle purchasing program in hopes to offer used motorcycles through their current selling platform. Today, Harley-Davidson has taken notes from Triumph’s playbook and is now offering an in-house program for reselling certified pre-owned motorcycles. Through visiting authorized …

Why Stop When the Bike Can Do It for You? With so many many motorcycle OEM’s bringing big tech ideas to market such as front and rear radaring, it was only a matter of time before Harley-Davidson threw their chips into the pile as well. Patent filings reveal that the bar and shield are hard …

Harley-Davidson and Bravado, Universal Music Group’s merchandise and brand management company, announce the launch of a special collection in collaboration with the iconic rock band, Aerosmith. Available now, the limited-edition line of men’s and women’s apparel will be sold at Harley-Davidson® dealerships around the world and on Harley-Davidson.com. “We’re thrilled to be partnering up with …

Harley-Davidson has announced their ‘Get Out and Ride’ sweepstakes for 2021 for US audiences. The Sword and Shield have 80 total prizes up for grabs ranging from merchandise to entire motorcycles. “Following Harley-Davidson’s global celebration of riding at the virtual H-D 21 event, we’re excited to get riders rolling into a great year ahead,” Harley-Davidson’s …

Patents Reveal Superchargers! Harley-Davidson just had the worst sales quarter in a very long time (Q4 2020). The company is sinking faster than it can remove the water that is holding them down, and they seem to be in a position where they are willing to try anything to keep afloat. EV motorcycles, sportbikes, and …

Harley-Davidson recently held a virtual launch to unveil their 2021 lineup. The event was held to focus on what was new to come but also marking the end of some popular models that have disappeared from their website.  Harley-Davidson’s most recent models to hit the chopping block were the small-and-medium-sized, Street 500 and 750. This …

Since Jochen Zeitz stepped into the role of CEO, Harley-Davidson has been focused on the company’s “Rewire” strategy. This consisted of putting the focus back onto HD’s core customers.  In the summer of 2020, everyone saw the disappearance of the Harley-Davidson Bronx streetfighter. This was in the fashion of a simple removal from the “Future …

A New Kind of Harley for 2021 You don’t think of Harley-Davidson when you think of adventure motorcycles, but that might change in the future. The company announced that the Pan America adventure bike would debut on February 22, according to RideApart. This won’t be the only new motorcycle from Harley in 2021. The company …

That Was Quick Many people on the internet took note when Harley-Davidson returned the 1250 prototype to the “coming soon” section of their website; myself included, you can find that article here. We now know for certain that the heritage-styled motorcycle will feature the same water-cooled 1250cc V-Twin Revolution powertrain found in the upcoming Pan …

Power Gainz S&S just released the details on their new 131 CI stroker kit, aimed at bringing massive power upgrades to the highly successful Harley-Davidson Milwaukee Eight big twin engine. S&S has been hard at work trying to establish themselves as the #1 parts supplier for the new H-D M8 engine. A few months ago, …

A Replacement For the Sportster? The ‘Future Vehicles’ section of the Harley-Davidson website contains a new addition to the list; the ‘High-Performance Custom Model’ quoted as being planned for 2021. This list also has their highly anticipated ADV model, the Pan America, so you know this dream will probably become reality with big details coming …

H-D Is Good For the Environment We Energies (a subsidiary of WEC Energy Group) has taken their technology to the doorstep of Harley-Davidson’s Menomonee Falls production plant and installed a 2.25-megawatt solar farm supported by 8400 solar panels. The entire roof of this huge production facility has been completely engulfed in solar panels as the …

Happy Holidays Interested in sharing the thrill of motorcycle riding this holiday season? Harley wants you to be. The company will be giving away 500 HD Riding Academy classes this holiday season.  Now through December 31, riders will be able to nominate the non-rider in their life. Winners will receive a free HD Riding Academy …

Ending Its Direct Involvement in NHRA and American Flat Track Harley-Davidson is a massive company and a big part of its brand has been its representation on the drag strip and in racing. That direct involvement, however, will not be the future. Instead, Harley is going with a more grassroots approach. It wants to refocus …

Silence at the Drag Strip Many riders summarize their first EV motorcycle riding experience with something along the lines of “it’s like a slingshot” or, “the power is instant and never-ending”. This makes them a deadly track weapon (take MotoE – electric motorcycle circuit racing – for example) due to the wickedly high levels of …

It Ain’t American if it Ain’t Cammed Harley-Davidson Motorcycles are synonymous with heavy modifications and a wicked amount of aftermarket parts support. When many riders buy a Harley-Davidson, they understand they are signing themselves up for a lifetime of customization and personalization of their bikes. It’s ironed into the culture. If you happen to own …

Bicycles from The Motor Company It’s no secret that Harley-Davidson has invested heavily into electric two-wheelers, but I didn’t expect the company to come out with a new brand for its electric bicycles. The new brand is called the Serial 1 Cycle Company. This name comes from Harley’s first motorcycle, the Serial Number One. This …

CEO Zeitz’s Plan Seems to be Working Harley-Davidson is going through a massive restructuring plan on basically all levels of the business. The plan, called Rewire, might already be starting to see positive results. The company just reported its best third quarter since 2015, according to Motorcycle.com. The report indicates that Harley’s revenues declined by …

Hero MotoCorp Is Harley’s Indian Hero A while back Harley-Davidson announced it was pulling out of India. Not long after that, it came out that Hero MotoCorp could help the company stay in operation in India by doing distribution and more. The last I heard the two companies were still hashing out the details. Now, …

It Could Unexpectedly Shut Down Harley-Davidson’s LiveWire is one of the most controversial motorcycles of the last decade. The electric bike has a pretty big issue for riders. It could unexpectedly shut down, according to the NHTSA.  The NHTSA estimates that around one percent of the 1,012 units involved in this recall could be affected. …

The Harley-Davidson v.s. Indian Motorcycle Saga Continues Ryan F9 makes the most polished motorcycle content you can find on the internet; the guy is an absolute savant when it comes to making videos and ensuring viewers are getting all the information they need regarding the tops he is presenting. Today, he has the answers to …

The Baby HD for China by China News of the Harley-Davidson Chinese-made motorcycle has come out before. The company partnered with Qianjiang for a new bike. I wasn’t sure if this would continue due to the fact that Harley is going through a dramatic restructuring, but now design filings with China’s National Intellectual Property Administration …

World-Record-Breaking Runs On September 4, Angelle Sampey piloted the Harley-Davidson LiveWire at the drag strip. She managed to sell all-new records for elapsed time and top speed by a production electric motorcycle. She was able to cover the eighth-mile strip in 7.017 seconds and the full quarter-mile course in just 11.156 seconds at 110.35 mph. …

A Partner for its Asia Pacific Hub Harley-Davidson is going through a massive restructuring, and the motorcycle company is going to look a lot different in the coming years. Part of that restructuring is to use Thailand as its main hub for the Asia Pacific markets, according to Economic Times Auto. To help make this …

A Long Ride for Any Bike The Harley-Davidson LiveWire is a polarizing motorcycle. People seem to either love it or hate it. No matter how you feel about it, you have to admit that Harley put a lot of time and effort into it. There is a relatively small community of riders who love their …

It Has Quietly Disappeared The future Harley-Davidson that was the most interesting to me was not the Pan America, but the Bronx. However, as Motorcycle.com points out, the Bronx has been quietly removed from the company’s future vehicles page. Previously, Harley had it listed alongside the Pan America. When you notice this in conjunction with …

Motorcycles and Momoa Jason Momoa and Harley-Davidson have paired up in the past, but now he’s helping the company out with the United We Will Ride campaign. To help the initiative, Momoa directed a six-part video series that showcases important individuals in the Harley-Davidson community.  The video series will focus on riders coping with the …

Getting Rid of a Unique Harley The Harley-Davidson Street 750 is not a best-seller for Harley-Davidson, and with the company in full contraction mode thanks to its Rewire strategy, it now sounds like the Street 750 will not make the cut to be a part of Harley-Davidson’s future. The company is winding down production at …

New Position, New Way Forward? Harley-Davidson needs to make big moves in the future if it wants to keep its place as a dominant force in the motorcycling industry, and to that end, it is making a lot of changes. The Motor Company has a new CEO who has implemented a new strategy to right …

It Says so Right on the Engine The Chinese company Qianjiang has partnered with Harley-Davidson to help the company produce a small-displacement model for Asian markets. The Harley bike was rumored to have an engine would be a 338cc, and now it seems that either that engine will be a 350 or the 338cc engine …

Prizes and Motorcycles To help support riding everywhere, Harley-Davidson has a new Let’s Ride Challenge that’s designed to get people out riding. Through riding-related activities, participants earn Let’s Ride Challenge entries for a chance to win prizes, including a custom 2020 Harley-Davidson Low Rider S motorcycle.  “More than building machines, Harley-Davidson stands for the timeless …