harley davidson
Harley-Davidson Has New Learn-to-Ride Programs
Getting More Folks Out There It’s no secret that Harley-Davidson needs more riders, so the company is focusing on getting new folks on motorcycles, specifically Harley bikes. The company has two new programs: “Experience the Ride” and “Learn to Ride.” The Experience the Ride program is for people who think they might be interested in …
Harley-Davidson Loses its Spot in the S&P 500 Index
That Can’t Be a Good Sign It’s no secret that Harley-Davidson is struggling to make things work right now. The company recently filed for a new line of credit and it’s had a quarter after quarter of sales declines. I recently learned of some more bad news: as of June 22, 2020, Harley-Davidson will no …
Harley-Davidson Gets $350 Million 364-Day Credit Facility to Bolster Liquidity
To Cope With Challenges Harley-Davidson is a massive company and a lot of its assets are tied up. This means there might not be as much liquidity as the business would always like to have. To combat this issue, Harley recently took steps to get $350 million 364-day credit facility, according to an 8-K filing …
Harley-Davidson Is Working on a Self-Balancing System
A Motorcycle Stands Alone Harley-Davidson may have a solution to the issue of motorcycle weight. According to some patents that were recently spotted by Cycle World, the company is working on a self-balancing system for its motorcycles. This makes sense. While Harley generally does a fantastic job of keeping the weight low and manageable, there’s …
Check Out Harley-Davidson’s New IRONe Limited Edition Balance Bikes
IRONe 16 and IRONe 12 Harley-Davidson may have a new corporate strategy moving forward, but it seems it’s not totally letting go of some of the new initiatives it started. Harley just released limited-edition versions of its electric balance bikes for kids. The IRONe 16 and the IRONe 12 Limited Edition come in a unique …
Harley and Jason Momoa Team Up for the ALL IN Challenge
You Can Win a New Harley Jason Momoa is a Harley-Davidson fan, so it makes sense that the two would pair up. Fanatics founder Michael Rubin challenged the company to do an All IN sweepstakes challenge to help make a positive impact during the COVID-19 pandemic and the rough economic period that has resulted from …
Harley-Davidson Restarted Production, but it’s Limited
Wisconsin and Pennsylvania Get Rolling Harley-Davidson has been hurting, and the COVID-19 Pandemic didn’t help. There is hope. The company has a new CEO and it now has opened the production facilities in Wisconsin and Pennsylvania on a limited schedule. Obviously, Harley won’t be producing nearly the same number of motorcycles as they did pre-COVID-19, …
FortNine Does an In-Depth Look at Harley’s Slow Suicide
There’s Still Some Hope for HD Harley-Davidson is struggling through a very tough time right now. I’ve written about it and so have countless others, but FortNine has done one of the better, in-depth looks at The Motor Company and its predicament. It recently posted a video to its YouTube channel that illustrates Harley’s current …
Harley Will Auction Off a LiveWire for a Good Cause
To Fight COVID-19 Say what you will about Harley-Davidson, but any company that will auction off one of its bikes to raise money to fight a worldwide pandemic gets a thumbs up from me. Harley is auctioning off a unique, one-off LiveWire motorcycle to raise funds to fight COVID-19. The company is working with Bonhams …
1950 Harley-Davidson Daytona Racer For Sale
With Fewer Than Five Miles On It Harley-Davidson has a history of racing in TT races, hill climbs, road racing, and more. When we think Harley now we think big slow cruisers, but the company used to have some killer and fast machines. This 1950 Harley-Davidson Daytona Racer is just that—a killer racing machine—and it’s …
Harley-Davidson Begins “The Rewire”
A Big Mistake? Harley-Davidson is feeling the full brunt of the COVID-19 pandemic and the subsequent economic crisis. The company is to put it plainly doing really poorly (big surprise, huh?). Because of this, Harley decided to restructure its strategy from the “More Roads to Harley-Davidson” plan that was put in place by the former …
Harley-Davidson’s Business Is Hurting Due to Coronavirus
COIVD-19 Takes Its Toll The COVID-19 pandemic has been hard on every industry. The market has dipped considerably, and Harley-Davidson wasn’t able to escape it. Like other motorcycle company’s Harley is struggling to cope. The company saw sales drop by 18 percent in Q1 of 2020 when compared with 2019’s Q1 sales results. In terms …
Harley-Davidson Announces New Parts for Customizing You Bike
Make Your Harley Stand Out If there’s one thing that Harley guys like to do it’s to customize their bikes to make them more enjoyable and stand out from the crowd. Harley-Davidson knows this and because of that, it has decided to put out a slew of new parts in 2020 for customizing all sorts …
Harley-Davidson’s Infotainment Will Now be Compatible With Android
Upgrading Harley Tech A lot of you know that Harley has a pretty nice infotainment system in its new bikes. The company released the Boom Box GTS in 2019, and it was compatible with iPhones, connecting them to Apple CarPlay. Now Harley has announced that all of its 2021 Touring, CVO, and Trike models will …
Harley-Davidson Highlights the XR750’s 50th Anniversary
One of the Best Harleys Ever Harley-Davidson will likely be extra motivated for the American Flat Track racing season in 2020. It’s the 50th anniversary of the legendary XR750. In 1970, the company changed dirt track racing with the introduction of the XR750 flat tracker. The bike replaced the KR and went on to be …
Harley-Davidson Has New Electric Motorcycle Logos
Trademark Applications Show the New Logos Harley-Davidson will be going full-bore after electric bikes in the future, and part of that means it will need to properly market itself and its bikes. The company seems to be doing just that. It recently filed patent applications for two new logos for electric bikes. The first is …
Harley-Davidson Has a New Special Edition Two-Tone Paint Option for Road Glide Special
Make Your Harley a Little More Patriotic The new two-tone paint options for the Road Glide Special models have what Harley calls “patriotic flair.” Basically this means there’s some red, white, and blue on them. The gas tank also features the Number One logo on the gas tank. There’s also the Harley-Davidson script logo over …
Harley-Davidson CEO Matt Levatich Steps Down
HD Continues Its Transformation Harley-Davidson’s CEO Matt Levatich will no longer be in his position. He decided to vacate his role after a “mutually agreed” decision. Harley-Davidson’s board member Jochen Zeitz will be the acting president and CEO as well as Chairman of the Board. Harley will appoint a new CEO at some point, according …
Harley-Davidson Reveals the 2020 Softail Standard Officially
A Basic Softail Not long ago, I reported that Harley-Davidson would put out a Softail Standard based on some new CARB filings, and now the bike is official. The Softail Standard brings the Softail design to the masses for less than other models. It’s an uncomplicated motorcycle that’s ready to roll or ready to be …
CARB Certifies the 2020 Harley-Davidson Softail Standard
Another Cruiser in the HD Lineup Harley-Davidson has played the cruiser game for a long time. Some (including myself) would say the company has gone after that market for too long instead of branching out with its lineup. Harley seems to be trying to branch out, but it’s not leaving cruiser motorcycles behind. Harley just …
VAIS GSR SiriusXM Radio Radio Add on for Harley Touring Bikes
Want SiriusXM on Your Ride? Does your 2014 to 2019 Harley-Davidson touring bike have everything you want but Sirius XM radio? Well, you’re in luck. VAIS has a new GSR SiriusXM radio add on for compatible 2014 and newer Harley-Davidson models. This system will use your existing stereo system to allow you to play SiriusXM, …
Harley-Davidson Debuts New Eagle Eye Special Edition Paint Option
Only for the Road Glide Special Harley-Davidson may be trying to reinvent itself, but the company isn’t leaving its current lineup to collect dust. The company has added a couple of new models recently, and now it has revealed a new Eagle Eye Special Edition Paint Option. This option is only available if installed at …
Harley-Davidson Releases the CVO Road Glide and Fat Boy 30th Anniversary Edition
Harley Offers Some New Bikes Harley-Davidson is in the news a lot for its future bikes—stuff like the LiveWire, Pan America, and Bronx—but the company is still making cruisers, and it recently released two new bikes: the Harley-Davidson CVO Road Glide and the Fat Boy 30th Anniversary Edition. These two new motorcycles are more of …
Harley-Davidson Didn’t Wrap Up 2019 on a High Note
Some Stinging HD News for the End of 2019 Nobody expected Harley-Davidson to have a great 2019. However, the year was a little worse than expected. The company saw an 8.5 percent decline in revenue, according to Reuters. That includes motorcycle sales, merchandise, and accessories. All told, the company still pulled in $874.1 million. The …
Harley-Davidson’s Electric Flat Track Concept Looks Awesome
What’s the Price on This One? The electric revolution for motorcycles could be the basis for Harley’s rebirth. The company totally bungled the LiveWire in the eyes of many, but this electric flat track concept looks friggin awesome. Harley recently released some updated design images for the motorcycle. The one at the top of this …
Harley-Davidson Offers New Screamin’ Eagle 131 Crate Engine
The Biggest and Most Powerful HD Engine Do you feel that your Harley with the Milwaukee-Eight engine in it is just too underpowered? Do you need more grunt to really be cruising along at the speeds you want to be? Harley has a new engine for you. The Screamin’ Eagle 131 Crate Engine bolts into …
Harley-Davidson Files Patent For Its Electric Scooter
A Step Closer to Another Electric Model Harley-Davidson revealed some electric bike concepts back when it showed off the LiveWire officially for the first time. One of those concepts was an urban mobility scooter that had some cool styling. Well, the company now has filed some additional patents on the model, according to Motorcycle.com. The …
Harley Said the Pan America Is a ‘Two-Wheeled Jeep’
Harley’s Flavor on Adventure The Harley-Davidson Pan America is almost here. Jim saw it (behind glass) at EICMA in prototype form. It’s a different kind of motorcycle for The Motor Company, and it’s exactly what the bike company needs. Harley has struggled to find new riders lately and the Pan America could be one of …
The Baby Harley From China Is Now Ready for Production
It’s Called the HD350 Project A while back I reported on the fact that Harley would be working with a Chinese manufacturing company to develop a smaller bike with a displacement of 338cc. Now that bike is ready for production and there are some renderings of the official design (shown above) floating around. Harley-Davidson teamed …
Shoei Releases the J-Cruise II Helmet
An Innovative Open Face Lid March 2020 Update: read Bruce’s in-depth J-Cruise II review. Shoei has a new open face helmet with a flip-up face shield called the J-Cruise II. This design takes what Shoei did with the regular J-Cruise that has been out for years now to a new level. The helmet combines the …
Is Harley Working on a Faired Sportbike?
This Patent Looks Promising Harley-Davidson’s current lineup is far from the sportbike scene. The company has always had an interesting relationship with sportbikes, and it’s about to get a lot more interesting if recent patent filings are accurate. According to some recent patents that surfaced on the web at various sources, Harley is working on …
World Record Breaker Motorcyclist Adam Sandoval Discusses His Records and Mission
Adam Sandoval Rides and Raises Money for Veterans Adam Sandoval is known for his multiple cross country tours on his Harley-Davidson motorcycle. His mission has always been to raise money for veterans and he started Scootin’ America to make that dream happen. He now owns his own campground and continues to set records riding. Most …
The Harley Owned By Elvis Sold for $800,000
An Underwhelming Number for the Auction House We reported on the fact that the Harley Electra Glide owned by the late and great Elvis Presley would be going to auction. Now the bike has sold, and it went for far less than was expected. The motorcycle was thought to pull in somewhere around $2 million, …
Harley Files Patent for New Pushrod Engine
A Successor to the Milwaukee-Eight Harley-Davidson is focused on moving forward, from new bikes like the LiveWire to its recently announced 2020 lineup, the company finally seems to be shifting in the right direction. A new line of liquid-cooled engines are on their way, but right now we want to talk about a patent for …
The Harley-Davidson E-Bikes are Here
Your New Harley Comes With Pedals Harley-Davidson is going through a dramatic shift. The business is trying to find new footing as its largest demo ages out of riding large, overpriced motorcycles. Electric motorcycles and new gas motorcycle models are just part of the answer, Harley is also going to sell electric bicycles. Now we …
Harley Releases the 2020 Limited Paint Sets
Add Some Flair to Your Harley Harley-Davidson just announced two special custom paint schemes in various colors for 2020. They’re called the Quick Shift and Mayhem Limited Paint Sets. The special paint jobs can be applied to 2018 and later Breakout and Fat Bob or 2017 and later Road King, Street Glide, and Road Glide …
Harley-Davidson Cuts Its Motorcycle Shipment Forecast
Fewer Bikes From HD We all know at this point that Harley-Davidson is struggling to gain more riders as its current major demographic ages out of riding. Now the company has had to cut its shipment forecast. According to The Wall Street Journal, Harley expects to ship between 212,000 and 217,000 motorcycles this year. That …
LEGO Releases Harley Fat Boy Creator Expert Model
A Cool Addition to Your Collection LEGO has done some seriously cool automotive sets in the past, but now there’s a fantastic Harley Fat Boy LEGO Creator Expert model available. Harley and LEGO teamed up to make this happen, giving LEGO and Harley fans everywhere a reason to get excited. The set, once completed, measures …
Harley-Davidson Partnered With OA Experiential for Data Collection to Improve Marketing
Note: A representative from Messh reached out to provide clarification. The following article has been adjusted for accuracy. Searching Hard for That New Customer Base Harley-Davidson and OA Experiential will work together to collect data on attendees at various events, Harley displays, and other venues to try to better understand the folks at those events …
Is Harley’s New Small-Displacement China-Bound Motorcycle a Parts Bin Benelli?
Not a Rebadge Job, but Close At this point, most folks have heard that Harley-Davidson will focus on the Chinese market to kick off its quest of growing sales in Asia. To help Harley do that, the company will team up with Qianjiang Motorcycle Company. That company owns the brand Benelli. So, is the new …
