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Motorcycle Industry Council


The MIC Takes a Look at Who’s Really Riding The Motorcycle Industry Council (MIC) recently did a survey that looked at the demographics of motorcycle riders across the country. It showed interesting data that suggests the typical type of person who rides a motorcycle is undergoing a shift. MIC President and CEO Tim Buche said the …

According to a new poll by the Motorcycle Industry Council (MIC), in 2018, eight percent of homes in the U.S. have at least one bike. The Council noted that’s the highest percentage in decades. This new number from the MIC contrasts well with its previous findings in 2014. In that year when the MIC did …

More Access to Land for Motorcyclists? Members of the Motorcycle Industry Council (MIC) and outdoor recreation industry leaders met with Agriculture Secretary Sonny Perdue, Under Secretary for Natural Resources and the Environment Jim Hubbard and other officials. According to the press release, the goal of the meeting was to discuss improving access to lands managed by the …