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Triumph Scrambler

The twin-cylinder Scrambler adds a new twist to the Modern Classics range. A fresh take on Triumph’s past, the Scrambler is a redefinition of the bikes made famous by 50’s thrill-seekers such as Steve McQueen into a contemporary urban context.

A ‘do anything, go anywhere’ kind of bike, inspired in part by the relaxed culture of sunny California and in part by the stylishness of southern European scooter aficionados, the Scrambler has been specifically developed for a particular group of riders currently underserved in the market.

While diverse in their demographics and riding experience these riders share the view that motorcycling is great fun, socially acceptable and a liberating experience. Crucially though, they aren’t interested in riding fast and are not motivated by performance or other benchmark figures.

As a result these riders desire a bike that’s easy and un-intimidating to ride, with or without a passenger, in the rough and smooth parts of town or out and about on a longer jaunt. Added to this is a wish for the bike’s design to make a distinctive, personal statement that appeals to and is understood by both their biking and non-biking peers. Enter the Scrambler.

Very few motorcycles can claim to be unique but the Scrambler, thanks to authentic styling cues such as the flat seat, small headlight, knobby tires and upswept pipes, is certainly one of them. Only Triumph, with the brand’s strength and sense of its own history, could credibly produce such a machine, creating a whole new niche of motorcycle in the process.

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