MotoGP Exit and Favourable Exchange Rates Pour Coins into Suzuki’s Coffers
Suzuki's Suzuki Boulevard M109R B.O.S.S. Media sourced from Suzuki Cycles.
Note to the Reader: “papers show that [Suzuki’s] risk of leaving the Grand Prix was well worth the headache,” can be taken as a statement (instead of the intended implication); as such, the original sentence has been remedied to how “Suzuki has increased both sales volume and profit year-to-year, despite the calculated risk of leaving MotoGP.”
Well, Suzuki’s 2022 bike sales specs are out, and the papers show that Suzuki has increased both sales volume and profit year-to-year, despite the calculated risk of leaving MotoGP.
According to ADVRider, Suzuki saw net sales up by a healthy +31.4%, with operating profit leaping up +170.2%, and operating margins showing off a record +8.8%.
The positive uptick in figures is apparently due to “favorable exchange rates and increased sales volume,” though playing well into developing markets (like India) also makes a huge difference to the company’s budget books.
Unfortunately, what goes up must come down, and Suzuki also expects last year’s successes to be met by a few future bumps in the proverbial road:
“Suzuki’s financial update says not to expect similar positive numbers for 2023… more-expensive materials, a stronger yen, and increased growth investment will drive down profits,” explains the coverage from ADVRider.