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2009 Powersports Dealer Expo Report

World Exclusive!  The webBikeWorld Live Report From the 2009 Powersports Dealer Expo
Indianapolis, Indiana – February 13-16, 2009


Page 1:  Friday, February 13, 2009

Indy Live! Port-A-Chopper Folding Trailer Ceramic Bearings Speedway Shelters Heidenau Tires EZ-Cruz Cruise Control
Road Warrior Paint Protection Forcefield Sub-Pro 4

Page 2:  Saturday, February 14, 2009 AM

Wacky Wheels Teiz One-Piece Suit Xena Security

Page 3:  Saturday, February 14, 2009 PM

HJC Helmets Knox Armor Expo Comments Caberg Helmets

Page 4 (This Page):  Saturday, February 14, 2009

Marushin Helmets Tourmaster and Cortech

Page 5:  Saturday, February 14, 2009 PM

Lazer Helmets

Special Report: Brembo Brakes

Page 6:  Sunday, February 15, 2009 AM

Sym & Homage Streetfighter MID

Page 7:  Monday, February 16, 2009 AM

Akuma News

Page 8:  Monday, February 16, 2009 AM

Wheels 4 Tots Marketing 101 Thermafur Vest Special Report: Fulmer Helmets!
Special Report: Suzuki TU250!

Monday, February 17, 2009 – Final Reports

Shark Helmets Rev’it 2009 – In Process

Marushin Helmets

Caberg may have second thoughts about entering the tough North American motorcycle helmet market, but not Marushin.  They’re going full speed ahead.

Marushin may not be a well-known brand in the U.S.A., but their helmets have been relatively popular in Europe for some time; we reviewed the cool-looking but flexy Marushin X-Moto in July of 2007.

Marushin is known for very lightweight helmets, and their RS1 Carbon full-face helmet shown below was (I believe) the first carbon fiber helmet to get five stars in the UK’s SHARP rating system.

The carbon fiber motocross helmet shown below weighs an incredible 850 grams, according to their marketing rep.  Of course I didn’t have the webBikeWorld scale with me, but the helmet feels super-light (although I don’t know what size I was holding, it looked like a small).

They were also showing a “tank” style helmet, similar to the hard-to-find and built-like-a-tank Draxtar P-104 helmetwe reviewed that has become very popular with some riders.

It’s nice to see a new (to the U.S.) helmet manufacturer making a go of it because more choices are better for the consumer, and we wish Marushin the best of luck!

Marushin RS1 Carbon was awarded five stars in the UK's SHARP rating scheme.
Marushin RS1 Carbon was awarded five stars in the UK’s SHARP rating scheme.
This Marushin carbon fiber motocross helmet is said to weigh 850 grams and feels like it!
Some Marushin full-face helmets with Japanese-inspired graphics.
Some Marushin full-face helmets with Japanese-inspired graphics.
A Marushin version of the Draxtar P-104 helmet.
A Marushin version of the Draxtar P-104 helmet.
A Marushin version of the Draxtar P-104 helmet.


The lighting at the show comes from so many angles and is so varied that taking photos with true color rendition is beyond just a challenge — it’s impossible.  But I must say that each year the Tourmaster and Cortech display has, uh, the most challenging lighting of anyone.

The two photos below are a good example.  The Transition 2 jacket is actually a nice tan color and the Intake Air and Sonora Air short jackets in the photo below are high-visibility lime yellow, but show up as drab yellow in the photos (although high-viz yellow is nearly impossible to capture in a photograph even under ideal lighting conditions).

This is why I don’t usually cover many of the new Tourmaster/Cortech products at the show, which is a shame, because I’ve always had a soft spot for Tourmaster products.  I’d characterize their clothing as honest with an excellent value.  Sort of the working-class of the motorcycle apparel world.

We have a Tourmaster Transition 2 3/4-length jacket in the review process and the high-visibility short jackets look interesting also, so we’ll have to put them on the list too.

Tourmaster Transition 2 jacket in tan.
Tourmaster Transition 2 jacket in tan has a very aggressive list price of $189.99.
Tourmaster Intake Air jacket (L) and Sonora Air mesh jacket (R).
Tourmaster Intake Air jacket (L) lists for $179.99 and Sonora Air mesh jacket (R) for $199.99.

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